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Gold for Northern Irish Rule of Crumb in FreeFrom Food Awards

Northern Ireland’s Rule of Crumb has won gold in the prestigious FreeFrom Food Awards in London. The company, which is based at Antrim in county Antrim, gained the top award in the Foods Designed for Children category with its gluten and dairy–free chicken goujons.

Rule of Crumb was borne from a recognition by business partners Colum McLornan and Claire Hunter, both successful hoteliers, who saw a void in the gluten–free supply chain to restaurants and other hospitality establishments initially in Northern Ireland. The products are now on sale in other parts of the UK and Republic of Ireland.

Formed in 2013, Rule of Crumb’s product range covers breakfast cereals, chicken kievs, breaded fish, part–baked bread and muffins for both retail and foodservice customers.
Two other Northern Ireland companies gained awards at the event.

Doherty’s Meats in Derry gained a bronze for its gluten–free meat balls in Meat Dishes and Ready Meals and a bronze also went to CocoMojo, a Lisburn company, for its Bean drink of coconut milk, coconut water and coffee.

A further two were shortlisted – Mash Direct from Comber, county Down and Kestrel Foods, Portadown, county Armagh, for its Acti–Snack range.

The awards, founded and run by FreeFromFoodsMatter, the web’s most comprehensive resource for free–from food innovation and imagination shown by the food industry in creating foods that are free of wheat, gluten, dairy, eggs, nuts, soya, sulphites and other allergens.

Over the last decade the awards have become one of the most important fixtures in the freefrom year.

And over those years the bright yellow awards logo has become recognised as the mark of quality for freefrom foods, widely displayed on winning, commended and shortlisted products on sale everywhere from supermarket shelves to on–line specialist suppliers.
Championed by celebrities like Gwyneth Paltrow, Victoria Beckham and Novak Djokovic, freefrom food has attracted both consumer and industry headlines with unprecedented year–on–year growth.

And the FreeFrom Food Awards has grown with the industry. Setting a standard for excellence and raising awareness in the wider world – a FreeFrom Food Award is now the ultimate accolade for the hundreds of companies, big and small, creating and selling freefrom food.

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Nigel Hardy
Head of Business Development

+44 (0) 28 9069 8143

+44 (0) 79 6808 6252

nigel.hardy@investni.com

Middle East & Asia

Karl Devlin
Head of Business Development

+44 (0) 28 9069 8225

+44 (0) 77 6739 3316

karl.devlin@investni.com

RoI & GB Foodservice

Drew McIvor
Head of Business Development

+44 (0) 78 1354 4535

drew.mcivor@investni.com

Great Britain

Michelle Charrington
Head of Business Development

+44 (0)78 1717 3514

+44 (0) 78 1717 3514

michelle.charrington@investni.com

Content Manager

Shauna Magill
Editor & Content Manager / Twitter @lovenifood

+44 (0) 28 9069 8764

+44 (0) 78 2516 9125

shauna.magill@investni.com

 

Nigel Hardy
Head of Business Development

Tel: +44 (0) 28 9069 8143

Mobile: +44 (0) 79 6808 6252

E-Mail: nigel.hardy@investni.com

Middle East & Asia

Karl Devlin
Head of Business Development

Tel: +44 (0) 28 9069 8225

Mobile: +44 (0) 77 6739 3316

E-Mail: karl.devlin@investni.com

RoI & GB Foodservice

Drew McIvor
Head of Business Development

Tel: +44 (0) 78 1354 4535

E-Mail: drew.mcivor@investni.com

Great Britain

Michelle Charrington
Head of Business Development

Tel: +44 (0)78 1717 3514

Mobile: +44 (0) 78 1717 3514

E-Mail: michelle.charrington@investni.com

Content Manager

Shauna Magill
Editor & Content Manager / Twitter @lovenifood

Tel: +44 (0) 28 9069 8764

Mobile: +44 (0) 78 2516 9125

E-Mail: shauna.magill@investni.com

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