Hannan Meats develops premium burgers for Fortnum and Mason

High-end retailer Fortnum and Mason in London has launched a new Glenarm Shorthorn branded premium burger from Northern Ireland.

The burger has been developed for the top retailer by Hannan Meats in Moira, county Down, from quality beef aged in its unique complex of Himalayan salt chambers.

The premium burger is a further development of Hannan's longstanding relationship with the prestigious retailer for a wide range of high quality beef, much of which is sourced from the Glenarm Estate in county Antrim.

"The Glenarm branded burger is the outcome of our collaboration with Fortnum and Mason on a range of premium added value products from beef from Glenarm Estate, which now has a growing following among customers from our immensely important contract for beef aged in salt chambers," says Peter Hannan, founder and managing director of Hannan Meats, a multi-award winning processor of beef, bacon and lamb.

"We've been focusing resources for some time on developing exceptional burgers from quality meat that offer an excellent taste experience. I believe we've created an outstandingly tasty burger from the very best beef.

"The burger has become such an important element in home cooking and especially in restaurants. I've long believed that there were opportunities to create a truly exceptional burger for both quality restaurants and retailing.

"Fortnum and Mason sampled the new product and placed a contract for the burgers which we are launching under the Glenarm Shorthorn brand."

Fortnum and Mason has exclusive retail rights to the new Glenarm Shorthorn burger.

Hannan Meats is the only food producer in Britain and Ireland to win the Supreme Champion title on two occasions in the influential UK Great Taste Awards. Hannan, in fact, has also won more gold awards in the Great Taste Awards than any other business in the UK and Ireland.

Hannan Meats, now recognised as among the most creative meat processors, also developed a premium burger for the Stock Burger restaurant chain established by Intercontinental Hotels, one of the world's biggest foodservice and hospitality organisations. It was recipient of Best Signature Burger at the National Burger Awards within six weeks of launching.