Search for a supplier

More options

Buy NI Food

Search for a supplier

Supplierfinder

By accreditation

By awards

By product type

Browse all categories...

Mash Direct healthy Nourish Bowls for Dunnes Stores

Mash Direct, the Northern Ireland specialist in vegetable sides and convenience meals, is to supply its recently launched Nourish Bowls, to selected Dunnes Stores across the Republic of Ireland.

The Nourish Bowls, a healthy lunch–time option, are available in three tasty varieties –  Taste of China, Taste of Morocco, and Taste of Italy and are being listed by Dunnes initially for 12 Dunnes Stores throughout the Republic of Ireland, a key market for the company which is based on the family farm at Comber, county Down. Mash Direct’s Nourish Bowls retail at around £2.99. 

The bowls, launched earlier in the month, are already available in SuperValu, Centra, Mace, Nisa and independent stores across Northern Ireland.

The convenient bowls feature salads each with an accompanying spicy dip and are the result of work by the company in its development kitchen over two years. The three bowls join over 40 products in the existing Mash Direct range.

A pioneer of convenient and healthy vegetable side–dishes, the sixth–generation farm business is run by husband and wife team Martin and Tracy Hamilton with sons Jack and Lance and has become a market leader in convenience dishes.

The company has won a series of UK Great Taste Awards and last year was gained the Food Manufacturing Excellence Award.

Creating the concept of the Nourish Bowls came from consumer feedback at food shows throughout the year. The Nourish Bowls each boast a specific number of a daily portion of fruit and vegetables.

Jack Hamilton, commenting on the new product, says: “We have found that people want a healthy lunch option that they can pick up off the shelf or even eat on the go.

“All of Mash Direct’s products are gluten–free and don’t have any red traffic lights, so, our customers know that they are eating our products which are good for them.

“The best thing about these Nourish Bowls is that they offer relief from the normal, boring sandwiches at your work desk and they help consumers achieve their recommended portions of fruit and veg for the day.” 

Back to all news

Keep in touch!

Subscribe here to BuyNIFood.com for news and upcoming events

Partners

View all

Contact us

View all

Business Development Executive, ROI

Jen Guiney
Business Development Executive, ROI

+44 (0) 28 3839 0142

+44 (0)79 8511 1024

jen.guiney@investni.com

Nigel Hardy
Head of Business Development

+44 (0) 28 9069 8143

+44 (0) 79 6808 6252

nigel.hardy@investni.com

Middle East & Asia

Karl Devlin
Head of Business Development

+44 (0) 28 9069 8225

+44 (0) 77 6739 3316

karl.devlin@investni.com

RoI & GB Foodservice

Drew McIvor
Head of Business Development

+44 (0) 78 1354 4535

drew.mcivor@investni.com

Great Britain

Michelle Charrington
Head of Business Development

+44 (0)78 1717 3514

+44 (0) 78 1717 3514

michelle.charrington@investni.com

Content Manager

Shauna Magill
Editor & Content Manager / Twitter @lovenifood

+44 (0) 28 9069 8764

+44 (0) 78 2516 9125

shauna.magill@investni.com

Business Development Executive, ROI

Jen Guiney
Business Development Executive, ROI

Tel: +44 (0) 28 3839 0142

Mobile: +44 (0)79 8511 1024

E-Mail: jen.guiney@investni.com

 

Nigel Hardy
Head of Business Development

Tel: +44 (0) 28 9069 8143

Mobile: +44 (0) 79 6808 6252

E-Mail: nigel.hardy@investni.com

Middle East & Asia

Karl Devlin
Head of Business Development

Tel: +44 (0) 28 9069 8225

Mobile: +44 (0) 77 6739 3316

E-Mail: karl.devlin@investni.com

RoI & GB Foodservice

Drew McIvor
Head of Business Development

Tel: +44 (0) 78 1354 4535

E-Mail: drew.mcivor@investni.com

Great Britain

Michelle Charrington
Head of Business Development

Tel: +44 (0)78 1717 3514

Mobile: +44 (0) 78 1717 3514

E-Mail: michelle.charrington@investni.com

Content Manager

Shauna Magill
Editor & Content Manager / Twitter @lovenifood

Tel: +44 (0) 28 9069 8764

Mobile: +44 (0) 78 2516 9125

E-Mail: shauna.magill@investni.com

BuyNIFood can help you reach new export markets to grow your business

  • Interested in sourcing award winning innovative Food & Drink products from Northern Ireland?
  • Do you have a product or category gap in your range?
  • Would you like a wider range of competitively priced products?

Choose your region *

BuyNIFood can help you reach new export markets to grow your business

  • Do you want to market your products to buyers outside Northern Ireland?
  • Do you want to make buyers aware of your product USP's?
  • Do you want to ensure that key buyers know about your business and product range?