Search for a supplier

More options

Buy NI Food

Search for a supplier

Supplierfinder

By accreditation

By awards

By product type

Browse all categories...

Ice cream specialist has tasty designs for growth

Morelli’s, the Northern Ireland producer of Italian–style ice cream is strengthening its retail offering with the launch of new packaging.

The family–owned and managed business has been developing retail business on the island of Ireland and has developed a new eye–catching packaging in take home tubs.

The 950ml tubs are available in flavours such as double vanilla, chocolate, cookies and cream, honeycomb, raspberry ripple and sea salted caramel and are being launched by Tesco Northern Ireland.

The company, which is based at Coleraine, county Derry and has been in business for over a century, has also developed a new range of individual 125ml sized spoon–in–lid pots in five flavours – double cream vanilla, chocolate, cookies and cream, sea salted caramel and honeycomb.

For symbol groups and independents, Morelli’s is providing a special branded freezer and point of sale promotional material.

Director Arnaldo Morelli, commenting on the new packaging, says: “It’s key to our growth strategy that Morelli’s continues to grow to meet consumer demand, which can only be achieved by continuously innovating and by making our ice cream more accessible to people.

“The new look packaging has been a labour of love and, at present, no one else is using this design in Ireland or the UK. We’re confident that it will help draw the shopper in for an all–important first time,”
he adds.

Morelli’s ice cream business was established in Northern Ireland in 1911 and currently operates a network of shops as well as supplying major retailers in both parts of Ireland. In addition, the company has a portable vending services for festivals and other events.

It has further expansion plans in Northern Ireland and in the Republic.

  Back to all news

Keep in touch!

Subscribe here to BuyNIFood.com for news and upcoming events

Partners

View all

Contact us

View all

Business Development Executive, ROI

Jen Guiney
Business Development Executive, ROI

+44 (0) 28 3839 0142

+44 (0)79 8511 1024

jen.guiney@investni.com

Business Development Manager

Geoff Spence
Business Development Manager

+44 (0) 28 9069 8476

+44 (0) 7985 111006

geoff.spence@investni.com

Middle East & Asia

Karl Devlin
Head of Business Development

+44 (0) 28 9069 8225

+44 (0) 77 6739 3316

karl.devlin@investni.com

RoI & GB Foodservice

Drew McIvor
Head of Business Development

+44 (0) 78 1354 4535

drew.mcivor@investni.com

Great Britain

Michelle Charrington
Head of Business Development

+44 (0)78 1717 3514

+44 (0) 78 1717 3514

michelle.charrington@investni.com

Content Manager

Shauna Magill
Editor & Content Manager / Twitter @lovenifood

+44 (0) 28 9069 8764

+44 (0) 78 2516 9125

shauna.magill@investni.com

Business Development Executive, ROI

Jen Guiney
Business Development Executive, ROI

Tel: +44 (0) 28 3839 0142

Mobile: +44 (0)79 8511 1024

E-Mail: jen.guiney@investni.com

Business Development Manager

Geoff Spence
Business Development Manager

Tel: +44 (0) 28 9069 8476

Mobile: +44 (0) 7985 111006

E-Mail: geoff.spence@investni.com

Middle East & Asia

Karl Devlin
Head of Business Development

Tel: +44 (0) 28 9069 8225

Mobile: +44 (0) 77 6739 3316

E-Mail: karl.devlin@investni.com

RoI & GB Foodservice

Drew McIvor
Head of Business Development

Tel: +44 (0) 78 1354 4535

E-Mail: drew.mcivor@investni.com

Great Britain

Michelle Charrington
Head of Business Development

Tel: +44 (0)78 1717 3514

Mobile: +44 (0) 78 1717 3514

E-Mail: michelle.charrington@investni.com

Content Manager

Shauna Magill
Editor & Content Manager / Twitter @lovenifood

Tel: +44 (0) 28 9069 8764

Mobile: +44 (0) 78 2516 9125

E-Mail: shauna.magill@investni.com

BuyNIFood can help you reach new export markets to grow your business

  • Interested in sourcing award winning innovative Food & Drink products from Northern Ireland?
  • Do you have a product or category gap in your range?
  • Would you like a wider range of competitively priced products?

Choose your region *

BuyNIFood can help you reach new export markets to grow your business

  • Do you want to market your products to buyers outside Northern Ireland?
  • Do you want to make buyers aware of your product USP's?
  • Do you want to ensure that key buyers know about your business and product range?