Help & Support

General Support

Who are BuyNIFood?

BuyNIFood is an online resource created by Invest NI’s Food and Tourism Division specifically for food and drink buyers in retail, foodservice and wholesale markets and includes comprehensive sales profiles of Northern Ireland Food & Drink companies.

Who are Invest Northern Ireland?

Invest NI is the region’s economic development agency, providing tailored support to the Food & Drink sector domestically and internationally in respect of Northern Ireland.

In addition to support to grow exports, Invest NI helps companies in areas such as business development, R&D, innovation, design and skills.
Trade promotion schemes include participation in major food shows such as Food & Drink Expo, SIAL in Paris, ANUGA in Cologne, Gulfood in Dubai and Hotel China in Shanghai, as well as ‘Meet the Buyer’ events with international retailers and foodservice organisations and upwards of 10 trade missions.

Where are the BuyNIFood team based?

The BuyNIfood team are based predominantly in Invest NI headquarters in Belfast. 

Some of our Business Development colleagues are however based in–market. 

Please visit the ‘About Us – ‘Meet the Team’ section of the site for further contact details for Invest NI’s Food and Drink Business Development team and BuyNIFood’s Content Manager.

How can they help my business?

BuyNIFood can help you reach new export markets to grow your business. If you are interested in sourcing award winning innovative Food & Drink products from Northern Ireland, BuyNIFood.com can help you get exposure to a wide range of award winning, competitively priced producers. With the BuyNIFood.com website, you are able to create your own profile that allows you to selected and save your favourite producers as well as request introductions with these suppliers via the BuyNIFood team. We will also suggest suppliers that you may be interested in based on your search preferences.

Who should I speak to from the BuyNIFood team?

If you wish to register as a Supplier on BuyNIFood, click the ‘Are you a Supplier’ link on the home page. A member of our content management team will be in contact with you in relation to your request.

If you are a Buyer and wish to speak to one of our Food and Drink Business Development team, please visit the ‘About Us’ section of the site. 

If you are a Journalist and you would like additional information in relation to a news story featured on the site, please contact Shauna Magill, +44 28 9069 8764, shauna.magill@investni.com.

Supplier Support

How do I get a profile of my company on buynifood.com?

Please register as a Supplier by clicking the ‘Are you a Supplier’ link on the home page. A member of our content management team will be in contact with you in relation to your request.

How do I update my profile?

If you have registered on the site, please log in and follow the instructions to update your profile. You can upload new copy, new photography and videos. You can also update your profile as often as is required.

Why should I register as a supplier on buynifood.com?

Buynifood.com is Invest NI’s online food and drink directory. Our Food and Drink Business Development Managers utilise the site as a proactive sales tool when engaging directly with retail, food service & wholesale buying organisations.

Buyer Support

Why should I register as a supplier on buynifood.com?

BuyNIFood can help you reach new export markets to grow your business. If you are interested in sourcing award winning innovative Food & Drink products from Northern Ireland, BuyNIFood.com can help you get exposure to a wide range of award winning, competitively priced producers. With the BuyNIFood.com website, you are able to create your own profile that allows you to selected and save your favourite producers as well as request introductions with these suppliers via the BuyNIFood team. We will also suggest suppliers that you may be interested in based on your search preferences.

How do I find NI based food producers in my category?

Using our comprehensive supplier finder, you can search for relevant food producers in Northern Ireland through using keywords, categories, sub categories, awards, accreditation and product type. From the search results page, your search can be refined through the collapsible menu on the left hand side of the page.

How can I request introductions to NI food producers?

This feature is only available to registered buyers of buyNIFood.com. Once you have gone through the registration process and the BuyNIFood team have approved your request for a profile, you can save suppliers for future review. These are stored in your buyer profile. On the main page of your buyer profile, you can select the option to “introduce me to this supplier”.

A producer I am looking for is not appearing on the site

We endeavour to bring you the best producers from Northern Ireland, however if you are looking for a specific organisation on the site, please get in touch through the contact us section of the website. Or alternatively, email us on the supplier you wish to know more about on: info@buynifood.com

Website Support

I forgot my password for the website

If you have forgot your password for the BuyNIFood site, click on the log–in button in the main navigation. The log–in pop up has a link to “Forgot password?” Clicking this link will then request your email address – please supply this to us and we will email your supplied address to re–set your password.

The website is not working

If you encounter any technical issues with the website, please email us at info@buynifood.com letting us know the problem you are encountering. From there we will do our best to rectify this and communicate with you once this has been completed.

Is my personal information for registering going to be shared with anyone?

None of your personal data used to register and log–in to the BuyNIFood website will be shared with any third parties. The only information that is shared with other companies that are interested in your business, will be the detail used to complete your BuyNIFood.com buyer/supplier profile.

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