‘Cracker’ new cheese from Northern Ireland’s Dale Farm
Dale Farm, the largest UK farmer-owned dairy cooperative, has boosted its cheese range with the addition of cheddar cheese in a new distinctive rectangular format, Dromona Cracker.
Designed to fit perfectly on a cracker, Dromona Cracker was created to suit consumers’ busy lifestyles and increasing demands for convenience.
Speaking about the new product launch, Darren Hughes, senior national account manager, Dale Farm said: “We are dedicated to crafting only the finest cheeses, produced locally at our world-class cheese plant in Cookstown. Our newest addition to the range, Dromona Cracker, with its innovative new format, is conveniently packaged for cracker-sized slicing without any hassle.
“Dromona Cracker has already hit supermarket shelves across the country and can already be found in a wide range of supermarkets and convenience stores, making it easy to enjoy the taste of high-quality cheddar every day.”
Having invested over £20 million into its cheese production facilities in recent years, Dale Farm produces 45,000 tonnes of Cheddar per annum. The company is renowned for its award-winning cheeses.
“We use only the freshest, highest quality milk sourced from our 1,300 farmer-owners. The skill and craftsmanship of our cheesemakers and graders helps us to create our distinctive Dromona flavour consistently across each range.”
The launch of Dromona Cracker will be supported through the brand’s ‘Great Food Moments’ campaign, showcasing its cheese products as inspiring and wholesome ingredients to elevate every dish.
Dromona Cracker 200g cheddar cheese is available in Tesco, Spar, SuperValu, Centra, CostCutter and Nisa stores.