COUNTING DOWN TO CHRISTMAS: ASDA LAUNCHES BIGGEST RANGE OF ADVENT CALENDARS YET
With ‘adult’ advent calendars continuing to grow in popularity year-on-year, Asda is this autumn excited to announce its biggest range of advent calendars yet, introducing over 40 quality countdowns to Christmas. From gin to cheese, and something for Bailey’s lovers, Asda’s 2019 range of advent calendars has something for everyone.
NEW for 2019, Asda will be stocking a delicious Bailey’s 12 Days of Christmas Calendar, helping customers sip into the festive season with 12 miniature bottles of the creamy Christmas classic. The countdown calendar contains three tasty flavours including Original Irish Cream, Coffee, and Orange – the perfect addition to a winter coffee or hot chocolate.
Perfect for gin-lovers, and at only £50, the Gin Advent Calendar is £10 cheaper than last year and will return to shelves from 24th October. The boozy calendar contains 24 miniature bottles of flavoured and classic gins, including classic branded favourites, such as Hendricks and Tanqueray, customers can countdown to Christmas and relish in the Christmas spirit with a daily gin-tastic surprise.
Ensuring there’s something for everyone this festive season, Asda will be the first supermarket to introduce a Free From Advent Calendar, providing those looking the traditional treat with a quality product free from dairy. The market-first calendar sees 24 windows of creamy free from chocolate, perfect for any family looking for a free from option for every day of December.
Following its success last year, Asda is also bringing back its Cheese Advent Calendar, packed-full of 24 individually-wrapped cheeses perfect for those with a fondness for savoury treats. With everything from Wensleydale & Cranberry, to Mature Cheddar and a spiced gingerbread cheese, the calendar provides cheese-lovers with everything they need for just £8.
An Asda spokesperson comments: “Over the last few years, the novelty of adult advent calendars has continued to grow, with customers looking for innovative options beyond your regular hidden chocolates.
“As the first retailer to introduce a free from calendar, we hope there is something for everyone in the run-up to the big day, as we look for new ways to cater for every diet and lifestyle. We’re excited to be introducing our biggest range of advent calendars this Christmas and hope we can make everyone’s Christmas that little bit extra special with the new range.”
In addition to advent calendars for adults, George will be stocking family favourite calendars that the little ones can enjoy too. Including Frozen, Harry Potter and Friends, the new range of quirky calendars includes gifts to help count down the month and build a fun keep-sake that can be enjoyed throughout the year. Prices start at £18 and launch online and in stores the 4th October.
For those looking for non-edible advent calendars, Asda George also has a new range of exclusive beauty advent calendars perfect for those looking for something that little bit special in the run-up to Christmas.
Exclusive this year is the Classics Collection Advent Calendar, with a series of candles and toiletries for those adding a touch of luxury to their homes this festive season. Launching at £10, the new collection provides the scent of Christmas behind each tiny door.
Also exclusive to Asda George this year is the MMU 24 Day Advent Calendar, containing two dozen doors full of quality make-up selections for just £15, available from November 1st.