Taiwan learns to Just Live a Little at breakfast
Just Live a Little, the Northern Irish artisan producer of a range
of breakfast cereals, has won its first business in Taiwan for its
handcrafted granolas.
The company has started supplying the granolas to Morningshop in
Taipei, a unique online business specialising exclusively in
breakfast products.
The new export business resulted from Just Live a Little's presence on the Ocado online shop in Britain, according to David Crawford,
who runs the small business with wife Jill in Portaferry.
"We were approached by the Taiwan business which had seen our
products on the Ocado site. We jumped at the chance to sell our
products in Taiwan, a new market for us in Asia.
"We already supply breakfast cereals to Hong Kong and other markets there. Our first consignment is now on its way to Taiwan.
Morningshop's focus on breakfast products makes it an ideal platform for growth in this new and important marketplace.
"As well as its Taiwan business, Morningshop also delivers breakfastproducts to customers in other neighbouring markets," he adds.
Morningshop is among the most popular online shopping sites in
Taiwan.
The enterprising couple formed Just Live a Little in their farmhouse
kitchen.
The granolas are mixed by hand and slow baked and are available in
cranberry, cashew, whole almond, oatyberry, oaty apple and cinnamon,
honeynut and, most recently a non added refined sugar strawberry.
of breakfast cereals, has won its first business in Taiwan for its
handcrafted granolas.
The company has started supplying the granolas to Morningshop in
Taipei, a unique online business specialising exclusively in
breakfast products.
The new export business resulted from Just Live a Little's presence on the Ocado online shop in Britain, according to David Crawford,
who runs the small business with wife Jill in Portaferry.
"We were approached by the Taiwan business which had seen our
products on the Ocado site. We jumped at the chance to sell our
products in Taiwan, a new market for us in Asia.
"We already supply breakfast cereals to Hong Kong and other markets there. Our first consignment is now on its way to Taiwan.
Morningshop's focus on breakfast products makes it an ideal platform for growth in this new and important marketplace.
"As well as its Taiwan business, Morningshop also delivers breakfastproducts to customers in other neighbouring markets," he adds.
Morningshop is among the most popular online shopping sites in
Taiwan.
The enterprising couple formed Just Live a Little in their farmhouse
kitchen.
The granolas are mixed by hand and slow baked and are available in
cranberry, cashew, whole almond, oatyberry, oaty apple and cinnamon,
honeynut and, most recently a non added refined sugar strawberry.