Northern Ireland's Pure Roast Coffee Ltd sets up
Pure Roast Coffee, Northern Ireland's multi-award winning coffee company, has set up an operation in Britain to grow its pod and capsule business in the country's dynamic foodservice sector.
Based at Lisburn in county Antrim, Pure Roast Coffee gained a record haul of 14 gold stars for 10 coffee blends in the recent Great Taste Awards and is already a major supplier of easy serve coffee pods to equipment manufacturers and leading restaurant franchises. The company is a specialist in convection roasting techniques.
Four of the company's blends each gained two stars in the Great Taste Awards including its Signature product and Decaf Espresso Beans.
The other awards were coffee products supplied to existing customers such as Coffee Merchants and the Bespoke Coffee Company.
The new Pure Gusto base is in Bolton and is already marketing coffee pods to customers throughout Britain.
Martin Symington, Pure Roast Coffee Ltd managing director, commenting on the decision to set up an operation in Lancashire, says: "We have been considering a sales and marketing operation in Britain for some considerable time.
Based in Bolton, a city that's within easy reach of Northern Ireland and is well placed to supply existing and new customers quickly with our portfolio of coffee products.
The Great Taste Awards, achieved from our first time entry, are a tremendous endorsement of the quality and innovation underpinning all our products.
"Our business in Britain is growing very strongly across all sectors especially our own easy serve pods and capsules which are now favoured by machine manufacturers and foodservice outlets. Setting up in Bolton makes good business sense for us."
Pure Roast Coffee Ltd was established in 2009. In 2013 we focused on creating a brand. The brand is Pure Gusto ("Pure Taste" in Italian) and we believe we have exceeded our expectations.
In addition to easy serve pods and capsules, the company's portfolio also includes double espresso pods, Senseo coffee pods, coffee beans and filter coffee and a complete range of auxiliary products.