Mash Direct in line for top UK Free From Award

Mash Direct, the Northern Ireland specialist in vegetable products and convenience meals, has been shortlisted for the final stages in the influential UK Free From Food Awards.

Based on a family-owned farm at Comber, county Down, Mash Direct is shortlisted in the category for meal components in the annual awards.

The company, owned and managed by the Hamilton family on a long established and successful farm, has been shortlisted for its unique Curry Chip product which is already on the shelves of supermarkets and grocery stores across the UK and Ireland.

The prestigious awards celebrate the very best in free from and an eye-catching yellow logo assures that a product has been rigorously taste tested and has clear, compliant labelling. Food and drinks that win our awards are benchmarks in the category, and small producers and supermarkets compete on a level playing field for one of our coveted awards.

Since 2008 over 6,000 free from products have been blind tasted by our specialist judging panels, featuring chefs, developers, manufacturers, nutritionists and allergy reactors, many of the judges are well-known figures in the food and allergy worlds.

Feedback from expert panels has proved invaluable to manufacturers. The awards take pride in having been instrumental in encouraging development and innovation in the free from market. The awards are entirely independent, supported by sponsorship and entry fees only.