Cloughbane wins Musgrave listing for new products

Northern Ireland's award winning Cloughbane Farm Foods has launched three new ready meals to its range of homemade foods. The new meals have already been listed by the Musgrave Group.

Based on a family farm at Pomeroy in county Tyrone, Cloughbane has just introduced Bangers and Mash in 450g packs retailing at £2.99, chicken curry and rice in 400g packs at RRP £2.99 and Spaghetti Bolognese also in 400g packs at £2.99.

The company specialises in products using locally sourced ingredients from the family farm and other local suppliers.

Managing director Lorna Robinson, commenting on the new additions to its extensive range, says: "In common with the rest of our award winning ready meals these products are made just how you would make them at home, using the finest quality local ingredients.

The sausages and mash, for instance, are produced by the company's very own butchers in our farm shop, which is also on the same site as our extensive kitchen and product development facility.

"We found that there was a gap in the market for convenient ready meals which add to the current products we offer; having carried out some research and utilising aspects of products currently produced, we decided to launch the three new meals.

"Feedback on the recently launched meals has been very positive and have been priced to ensure success. The new ready meals are already listed by Musgrave Group, various independent stores and they will be available in Tesco at the end of June. We are also in positive talks with our other retailers about listing the new products."

Cloughbane has won a series of gold Great Taste Awards for its range of ready meals.

The company, based on a 180-acre cattle and sheep farm in county Tyrone, has been owned and run by the Robinson family since 1906. Other important customers for Cloughbane's range include Tesco, Asda, Musgrave Retail Partners and Henderson/Spar.

In addition to its broad portfolio of ready meals and deli pies, Cloughbane supplies a comprehensive range of fresh beef, pork, chicken and lamb cuts, all from a modern processing plant approved to the highest EC hygiene standards, ensuring provenance and total traceability.

"Wholesomeness is important to us. Our focus, therefore, is on good, honest and wholesome food using only the best ingredients from suppliers we have known for decades and trust.

"All our products are handcrafted from ingredients, including vegetables, are freshly sourced from our farm and other local suppliers. The beef, for example, that we use in our deli range of pies is sourced from our own Angus and Limousin cattle and hung for at least 28 days to provide a distinctively tender, rich and succulent taste."